What first gave you the idea for the Om'nium project?
Going to too many dull and boring education conferences where everyone
thinks they are doing a great job and all they are doing is getting more
and more out of touch with the 'new' student. It really riles me how
alienated higher education has become (in design) from the students and the
professional setting.
Did you find inadequecies in the typical college design education system?
or do you see Omnium as an enhancement rather than a replacement for a
design college education?
Yes, Om'nium is an alternative not a replacement. It tries to identify a
way of bringing students a type of contemporary education that they often demand.
The current sytems do not suit many students.
Every college in the world is talking about offering on-line courses and
here is the key point about Om'nium.... we are not offering what we
currently do via the internet but trying out internet based learning so we
can observe and then model courses to suit the way students use the
internet. Old systems can not be pushed into new technologies. It
just doesn't work. We must take time to research this new mode of delivery
but most people are making the greatest mistake which is speed speed speed
to get the enrolment dollars...wrong!
You have said that Om'nium is not a distance learning project as such -
but do you feel that it holds great promise as a structure for other
creative areas such as creative writing or even the fine arts? Especially
for those who can't gain access to a college?
Absolutely. In fact, the original idea for Om'nium '99 was to get groups of
designers including graphics, architects, new media etc. but also
dancers, musicians, poets, fashion students... all creatives, and see what
went on when they went on-line together. I would love to see a piece of dance that
was created across five countries via the internet. Could it be
done? yes, of course. The designers would just have to think of
newer ways to communicate, which is good.
The next project may involve this sort of thing more. I am interested in
merging screen based design with physically built design, and that could
well be a piece of music or a choreographed dance.
The project has been working since the end of July I believe - how have
things been going? have there been any unanticipated difficulties/ benefits
? - in co-ordination, language barriers, time zone barriers, etc.,
yes...loads, but then I always knew there would be. We did succeed though
in a massive way in doing something other people had only talked about
doing. There is so much hype about this on-line learning stuff but they
can now learn from what we did. It is there for all to see. Ee are not
precious. We want to tell all and let this become the
norm. problems? time zones a bit, but mostly producing such a mammoth
project with no money and little support. Everything being done on favours and a
few too many egos flying around. Once the actual project got started it
was fine. But then I did my homework and counted on a few things which paid
off. I reckon my design for the brief was the key and that took a long
time to conceive. It was fun but I spoke to many people about it until
finally I ran it past John Warwicker and he gave me the confidence to do it
in the way I did. I am impressed with my talks with him. TOMATO get
tough press sometimes, but when you get down to it their simplicity of
what they are about is really refreshing and easy. they still do really
believe in what they do and are committed to process. This is vital at
college level. Forget the finished resolved commercial stuff, process is
what students should be developing.
Design is all about communication. Do you think the internet focuses
designers more on this or at least makes them more aware of it?
Yes, its good as long as the technology falls into the background. This is
what Om'nium really tried to do and I think by offering the 'interface' we
achieved this after an initial couple of weeks. The internet has such a lot of
crap on it in terms of presented content that when you come across
something considered it is a joy to navigate through. Some of the big
sites run by banks and computer companies have terrible
sites, all you do is get caught up with sifting your way through them, and
then give up. So web designers are becoming more aware of this and communicating
better. Again we have to think up how to communicate on the web.
After all, the web has different qualities than face to face communication. They cannot be
compared because they are different. It is like people who come from
Europe to Australia and moan that Christmas does not have same
atmosphere...of cause it doesn't, it's bloody 40c most days! It should
not be compared.
Do you feel there is a global language of design?
Tricky one.... perhaps, but I do not know if this is a good thing. I
like individuality and if we all became the same then... but I suppose
we are all being exposed to more of the same stuff via the web and MTV
etc., so influences are more likely to be shared. I hope there is always a
cultural difference in people and this should then flavour any work
including design.
Do you think you will find as the project continues that certain cultures
are more design aware than others? or that messages of design can be
missinterpreted by other cultures?
They all found it really easy although some cultures were far more
experimental and conceptual than others. I think this is a well known fact
though, and to be expected. It really depends on the individual. Designers in
places like the UK are very creative and take risks. Australia is not too
bad, but a bit far away from the scene and obviously America throws up a few innovators
now and again. I think the UK is a real world leader in
creativity, ranging from art through to music, film/TV, design,
dance, writing, industry...etc. Pity its so bad at sport...!
Do you think we will ever see a virtual design company that operates
on a system similar to Om'nium? With both global designers and global clients?
What do you think the future holds?
I hope so, and I would like to be involved because thats one of the potential
applications of the concept. I think to an extent this already happens though,
but the whole notion of collaboration should be encouraged more. This idea is
one where I see Om'nium definately going. I would love to set up a
consultancy that does a whole range of things with a whole range of clients
but uses the richness of differences instead of trying to be so competitive all the
time.
How have the tutors found assessing students that they have never met?
and has the internet proved be a barrier as well as an aid in communication?
No barrier, just a bit tricky in assessing what was clearly in the end a graphic
project. This could be improved when more people have access to more
programs. I think there was an uncanny similarity between what the
tutors told students which was good seeing as though they were all chosen
out of different design specialities.
As technology and bandwith improves do you think many of these barriers
will be easier to overcome?
yes I think they will.
If there was one internet barrier you could aleviate what would it be?
One barrier we found was platform differences. If only the whole world would use
Mac... only joking!
Really I think the only hinderence was that not all the participants had
the same applications. If they did then the work would have included more sound and
movie files. In the next project we may set equipment needed to push
past simply photoshoppery being performed. But then thats the state we are
at. That wiil change for sure...
Check out the Om'nium [vds] project atwww.omnium.unsw.edu.au
Rick Bennett was raised and educated in South London,
England. In 1990, Rick traveled to Australia where he settled and finally became
a citizen in 1994. By this stage he was working for the University of New South
Wales as an associate lecturer.